Many business owners wonder if their site is as effective as it should be. The thing that tends to cause confusion is that a website can be just about anything you want it to be. When people are given too many choices, decision making can be hard. In this article, I will explain the steps that high level web designers go through to make sure your site is a hit and so is your business.

The first thing a web designer should do when preparing to build a site is to look at other successful companies in the same industry. Don’t copy them exactly but take the best elements of several different sites and use them as you see fit. Remember to put your own spin on anything you use.

Site Analytics are a must when determining if your site is performing. Site Analytic tools like Google Analytics are fantastic ways to track performance. Not only will it tell you how many visitors you are getting but also how long people are staying on your site and how many pages they are viewing. If your site isn’t getting many viewers, it may need better SEO or it may be that your site is not being promoted properly on social media. It could be that people are viewing your site but they are leaving within a couple minutes, you may need to remodel your site or improve your pitch. Maybe people are leaving your site on the home page and not looking around anywhere else you may need a call to action button or a better menu bar.

It may be a good idea to hire a professional to make your site the best it can be. This article is how I go about setting up any of my sites. If you would like to inquire about having a quality site made that will easily bring you clients contact me today. Prices start as low as $150.